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How Many Sides Does a Circle Have?

The answer to ‘How Many Sides Does a Circle Have’ is not as simple as one might expect it to be. Depending on the mathematical sophistication of the person you ask this question, you...

Advantages and Disadvantages of Content Analysis

Content analysis is a research methodology that involves identifying specific themes, concepts, and specific patterns of words in the data. The technique uses different data types like speeches, conversations, text, and more. To conduct...

Advantages and Disadvantages of Focus Groups

Focus Group is a qualitative market research methodology that involves getting together a group of people to discuss specific topics and understand the participants' views. One example could be a focus group that has...

Advantages and Disadvantages of Primary Data

As is evident from the name, Primary data refers to data collected directly by an individual or an organization through first-hand experience. Since no third party is involved or referenced in this data collection...

Measures of Dispersion – Definition | Significance | Characteristics

We can get a sense of the concentration of the data about the center of the distribution using averages or measures of central tendency. Despite their enormous value in statistical analysis, they have some...

Advantages and Disadvantages of Cluster Sampling

In cluster sampling, the entire population is divided into distinct sub-divisions known as clusters based on the problem being studied, and a straightforward random sample of these clusters is taken. Then, we examine and quantify each...

Index Numbers – Definition | Formula | Types | Examples

Index numbers are indicators used in economics and statistics to show the relative changes in the price of a good or the income of an individual over a given period (or over a specified...

Quota Sampling – Definition | Examples | Advantages | Disadvantages

Quota sampling is a type of judgment non-probability sampling. In a quota sample, the population is divided into groups according to specified characteristics such as income group, age, political affiliation, etc. Within the quota,...

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